Creating Walkable Communities one “PLAYce” at a Time (9:00am-10:30am)

Friday, September 15

Today’s kids are not getting adequate play, physical activity or active transportation, like walking. What can be done to provide kids positive health outcomes and the childhoods they deserve? KaBOOM! introduced the Play Everywhere Challenge in 2016 in an effort to spur change. Walkable, thriving, and inclusive communities must include kids and families. PEC installations address this by inviting children to play while they walk through sidewalk interventions. These “PLAYces” encourage walkability by transforming ordinary walks into memorable experiences. During this session, KaBOOM!, Target, and PEC winners will share how projects have encouraged communities to walk more, and the importance of cross-sector collaborations.


  • Priya Madrecki, Senior Manager, Strategic Communications, KaBOOM!
  • Michael Painter, Senior Program Officer, Robert Wood Johnson Foundation
  • Brad Wagner, Healthy Living Manager, Corporate Social Responsibility Target