This presentation is part of the Walking into the Future: Technology and the Walking Movement session.
The Allentown Health Bureau launched a citywide walking program called Million Clicks for Million Hearts. The program uses unique “click to walk” technology whereby registrants receive a free keytab, synched to Jobclock devices posted at walking paths around the city. Members use their keytab to “click in “for every walk. The program is marketed to the city’s culturally diverse population via multimedia outlets. Monthly prize drawings and messaging to members via email and social media help maintain enthusiasm and engagement. This program was one of 50 selected nationwide by the Healthiest Cities and Counties Challenge as a finalist in 2016.
Presenter: Alexandra Sodl, M.S., R.D., LDN, Public Health Dietitian, City of Allentown Bureau of Health